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Insights

Marketing News and Insights

Here are some marketing news and insights about what’s going on in the Marketing world.

Why it pays to be curious.

Do you have a natural curiosity? What if I told you that your curiosity could lead to an increase in sales & profits?...

Your Step-by-Step Guide to Social Media Marketing

Social media marketing was seen as a waste of time and resources only ten years ago. Not as many people had smartphones, not as many social media sites were around, and e-commerce was reserved only...

How to Create Brand Awareness for Your Small Business Locally

Tired of losing to big businesses that work half as hard as you? Small business owners often have to work twice as hard to have their brand known to a wider pool. However, all hope isn’t lost. There...

11 Branding Tips for a Better Company Image

Every business owner wants a website and a company image that sticks in the buyer’s mind. Whether this comes in the form of logos, colour schemes, or graphics, your brand should have a clear message...

4 Tips to Help Your Business Generate More Clients Via Social Media

With smartphones glued to hands and eyes focused on screens constantly, there’s no denying that social media has become a large part of the world. More and more, businesses are relying on social media...

Celeste’s interview with Andrew Miller

CELESTE’S INTERVIEW WITH ANDREW MILLER A little while ago Celeste was interviewed for The Tingle Zone with Andrew Miller and they covered such subjects as: how reading books is a...

5 Benefits of a Website Revamp

1.  More cost effective More times than not, you might not need to invest in a brand-new website (which will cost 10x more than upgrading your current one). Take time to audit your current...

How to be seen on social media

Unless you are paying for advertising, it can be hard work keeping your brand visible on social media. The organic reach of Facebook business posts is low, thanks to the current algorithm that favours...

Write copy people want to read

Every day we are bombarded with content – from work-related topics, from brands we have engaged with before and brands we are interested in buying from. Then, there is news, family and friends...