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Insights

Marketing News and Insights

Here are some marketing news and insights about what’s going on in the Marketing world.

What Are the Benefits of Digital Marketing?

Ask yourself why is digital marketing important? Below are just some of the benefits of digital marketing for business owners in any industry: Lower cost  Digital marketing is cheaper than traditional...

The 7-figure business

THE 7-FIGURE BUSINESS https://youtu.be/b584EagKkUQ Business owners are being bombarded with ads promising magic formulas to turn your business into a 7-figure success. But is that what we all want?...

Adapting in business to be future-proofed

ADAPTING IN BUSINESS TO BE FUTURE-PROOFED https://youtu.be/ca8Idk1Ka1U Join us for Marketing Magic! Where we discuss why so many businesses are not prepared for the future as much as they think. Watch...

Do you want an easier way to manage your social media?

Often you see great content on a business page and then…crickets; they don’t post again for weeks (sometimes months). Does that happen to you? Here’s how you can manage a consistent...

Personal Brand & Business Brand

PERSONAL BRAND & BUSINESS BRAND https://youtu.be/pLuCtdYJns0 In this episode, Lustosa Marketing Founder Celeste Lustosa discussed the Personal Brand vs Business Brand. She said having that...

Profitability & Service – matching your customer needs

PROFITABILITY & SERVICE – MATCHING YOUR CUSTOMER NEEDS https://youtu.be/I7yfd7imOJI Join Celeste & Sally as they discuss service & profitability and how to match your clients needs...

Can I claim marketing expenses on tax?

Yes, you can. Because the marketing budget for any business is part of necessary operating expenses, in many cases it can be claimed as a tax deduction to reduce your taxable income. Whether your...

What is customer journey mapping?

Customer journey mapping is about following your customers’ journey with your brand, starting from their very first impression. A customer journey map helps you visualize how your customers...

Facebook: to like or not to like, that is the question

Facebook offers too many benefits for you to ignore it: Billions of active users – likely including your target audience Easy page setup – you just fill out the input fields in front of you Global...